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| Guess which one is me taking notes |
Consumer electronics are driven by demand, need, price and design (not in that order) but, so far, that kind of consumer market pressure isn't present for consumer robotic products. It is present for iPad-like products, 3D TVs, faster broadband, and in-car nav/entertainment systems. Intuitive and easy-to-use being the key criteria.
My 3-day visit exposed me to the complexities of network buildouts, in-car systems, conflicting OS's like iOS, Android (and the new Honeycomb), MS and all the others. But what I really saw was the new media at work - and it was fun watching them do so.
I'm really not an old-fashioned guy. I am, in years, older than the average media person attending CES. But I'm just as lean and hungry as they are to gather and report really interesting news. I did, however, feel really old when I was surrounded by the 5,000+ new and much younger media that flocked to and aggressively staked out their turfs at CES. Of that number, 1,200 were international. They were streaming while I was taking notes; they were videoing or big-lense photographing while I was trying to find my pocket camera; they were squatting in the halls munching their free boxed lunches while I felt hunger pangs but kept on walking, talking and taking notes on a very time-intense, crammed schedule.
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| iRobot's concept telepresence robot Ava |
***
CES is really two shows: one for the media and companies wanting to get out their stories (new products and plans) and another for trade buyers, interested people and trend setters. The media holds court for two days even before the trade expo opens to the public. And that's where much of the new-product information is presented, gathered and promoted.
On day one, two statistics-packed presentations showed that worldwide consumer electronics purchases in 2010 were up 3% and expected to increase slightly more in 2011. The trends for 2011 were even more interesting and included portability, dropping prices of smart devices, ballooning sales of e-readers, smart phones and tablets, and the integration of sensing technologies (accelerometers, touch screens, pressure, stabilization, GPS) with increased connectivity, computing power, etc. into all types of products and devices in and out of vehicles enabling more intuitive user experiences and data collection. These were followed by an evening mini-trade show - a teaser of the bigger show - held in a large ballroom at the Venetian.
Day two was one 45 minute press conference after another - from 8 am to 5:45 pm - with every big name company (LG, Intel, Pioneer, Audiovox, Nvidia, Sharp, Casio, Cisco, Samsung, Panasonic, Motorola and Sony) announcing their new products, showing concept products and discussing how their plans fit into the overall changes occurring in consumer electronics in 2011. All those presentations were followed by Steve Ballmer's Keynote address over at the Hilton where he displayed the new Kinect xBox device (which enables controller-free entertainment), Microsoft's new phone software, the forthcoming convergence of phone/pad, PC and TV, and the weight of MS's 1 billion customers worldwide.
Day three - the first day of the actual trade show - is also media-focused in that all the exhibitors are anxious to get their 15 minutes of fame in all its forms: blogs, print, photos, videos and tweets.
Who would have thought that live blogging of the Verizon keynote would be of interest to a large enough audience? [Well, had I not been there in person, I would have been one of them. Why? Because the bandwidth to my office is too slow to watch the live streaming video, which I would have preferred to watch, that's why!] But there, sitting next to and behind me, were two young "reporters" from CNET who were live blogging the presentation, and doing research and inserting stock and just-taken photos. Fascinating to watch them at work as I took notes of the talk - and of them blogging it.
On day one, two statistics-packed presentations showed that worldwide consumer electronics purchases in 2010 were up 3% and expected to increase slightly more in 2011. The trends for 2011 were even more interesting and included portability, dropping prices of smart devices, ballooning sales of e-readers, smart phones and tablets, and the integration of sensing technologies (accelerometers, touch screens, pressure, stabilization, GPS) with increased connectivity, computing power, etc. into all types of products and devices in and out of vehicles enabling more intuitive user experiences and data collection. These were followed by an evening mini-trade show - a teaser of the bigger show - held in a large ballroom at the Venetian.
Day two was one 45 minute press conference after another - from 8 am to 5:45 pm - with every big name company (LG, Intel, Pioneer, Audiovox, Nvidia, Sharp, Casio, Cisco, Samsung, Panasonic, Motorola and Sony) announcing their new products, showing concept products and discussing how their plans fit into the overall changes occurring in consumer electronics in 2011. All those presentations were followed by Steve Ballmer's Keynote address over at the Hilton where he displayed the new Kinect xBox device (which enables controller-free entertainment), Microsoft's new phone software, the forthcoming convergence of phone/pad, PC and TV, and the weight of MS's 1 billion customers worldwide.
Day three - the first day of the actual trade show - is also media-focused in that all the exhibitors are anxious to get their 15 minutes of fame in all its forms: blogs, print, photos, videos and tweets.
Who would have thought that live blogging of the Verizon keynote would be of interest to a large enough audience? [Well, had I not been there in person, I would have been one of them. Why? Because the bandwidth to my office is too slow to watch the live streaming video, which I would have preferred to watch, that's why!] But there, sitting next to and behind me, were two young "reporters" from CNET who were live blogging the presentation, and doing research and inserting stock and just-taken photos. Fascinating to watch them at work as I took notes of the talk - and of them blogging it.
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| Verizon CEO Ivan Seidenberg keynote with guest Jeff Bewkes, Time Warner CEO |
***
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Las Vegas, January, 2011 |






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